Floris : the chosen fragrance

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Bouquet de la Reine-the Queens bouquet

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The first Royal Warrant granted to J.Floris Ltd was in 1820 as ‘Smooth Pointed Comb-makers‘ to the then newly appointed King George IV. Today this first Royal warrant is still on display at 89 Jermyn Street together with no less than sixteen others. Ever since that first auspicious day Floris has always held at least one Royal Warrant, and today holds two.

Floris London

Floris London

In the 18th and 19th centuries,  the Floris ledgers of this period detail accounts held by an incredible array of public figures, gentry and includes virtually every European Royal house.

Bouquet de La Reine – The Queen’s Bouquet – first appeared in the Floris repertoire in 1860. A contemporary floral and fruity adaptation was created  to celebrate the Golden Jubilee of Her Majesty The Queen Elizabeth II and is available today.

Bouquet de la Reine-the Queens bouquet

Bouquet de la Reine-the Queen's bouquet

Top Notes: bergamot, blackcurrant buds, peach, violet leaf
Heart Notes: jasmine, lily of the valley, rose, tuberose, ylang ylang
Base Notes: oakmoss, sandalwood, vanilla

The choice for men is Floris No.89 Classic Eau de Toilette, made famous as the fragrance worn by James Bond in the books and a personal favourite of Ian Fleming himself. No.89 takes its name from the number of the Floris shop on Jermyn Street, London.

Floris No.89 eau de toilette

Floris No.89 range

A fresh, citrus top note blended with shades of Sandalwood, Rose, Orris and Oakmoss create this traditional English gentleman’s fragrance.

Floris online can be visited here.


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